Brand Naming Guide and Workbook

Product Info

What it is: A comprehensive process (with in-depth guide & workbooks) for naming your brand or business without paying a brand strategist to do it for you.

Naming a brand or business can be just as difficult and tedious as naming a child (maybe harder?). You're trying to balance creativity, legality, and logic all while creating something you actually like. 

And the hardest part? Knowing where to start.

This comprehensive naming guide with a complementary workbook will take you through a step-by-step process for naming your brand based on emotion, customer research, and more. It's like working side-by-side with a professional copywriter or brand builder except you can do it solo — from the comfort of your own couch (yay!).

It's time to stop stressing about finding the perfect name and finally create a name you're proud of and excited to see in action. This guide will get you there.