Testimonials That Convert

Product Info

This resource is for the business owner who understands the importance of high-quality, ultra-specific reviews and wants to ensure they're getting feedback that supports their marketing efforts.

What it is: Pre-written prompts and questions to send clients for better, higher-converting testimonials and reviews.

Picture this: You just wrapped up a project, and it's time to request feedback and a testimonial from your client.

You send them over your feedback form, and when they fill it out, all you see are sentences like, "She was great!" or "Loved working with her!"

While it's nice to hear these things, you realize sharing them on your website and socials won't be very convincing. You want reviews that speak to your expertise, the experience you provide, and your results. 

You're not sure what you're doing wrong. You know your client loved your work and you did an incredible job. So what gives?

The truth? You're asking the wrong questions. This template with pre-written prompts, questions, and emails will help you ask the questions that tell the full story. So that when you share your testimonials, potential clients can't help but click, "book now".

Here’s why this works/how it will help:

• The questions are written for you (after being tested on hundreds of clients)—all you have to do is hit send
• A lot of clients will forget to fill out your feedback form because they get busy doing other things—the included email templates will help you gently nudge them and get the reviews you're looking for (without feeling pushy)

You need this if you …

• Work with clients as a service provider or coach
• Want better testimonials and reviews to share on your site and socials
• Hear crickets whenever you request feedback
• Don't know how to get the feedback you're looking for even though you're doing an incredible job

Here’s what’s included:

1. Pre-written email template to use when initially reaching out for feedback
2. Pre-written email template to use when following up (aka—when you hear crickets)
3. 21 tested and proven questions that result in powerful, impactful testimonials
4. 15 fill-in-the-blank prompts for when your client isn’t quite giving you what you need

Thoughts from a real user:

" Holy Shit! The Testimonials That Convert is a MUST BUY! I didn't really know how I could improve the way that I get feedback from clients, but I knew that Kaili would deliver. And it is AMAZING! I am honestly so impressed. It has increased the number of clients who are leaving feedback. She gives you fill-in-the-blank questions that are GOLDEN! Since she makes the questions so powerful, you don't have to ask as many questions, so a lot more of our clients have been actually giving us testimonials. It takes them about 5 minutes to fill out and nearly every review is now usable for our website and or Instagram. I LOVE THIS PRODUCT! " — Liz, Accountant

"Just popping in to say I sent over my first testimonial form using the form + email template, and the client sent it back within an hour and completed ALL three questions + three prompts included!! I'm stoked because having the social proof is amazing, but it actually gave me so much validation because I've never formally heard this type of feedback before! I can't wait to send it to other clients!" — Brand Designer

"On Sunday last week, I sat down, went through the entire template, and made it my own. Then I chose 3-4 questions to send to each of my clients. The next morning, I woke up to the most beautifully written testimonial. I may have shed a tear or two. At the very end of my client's email, she said, "Thanks for allowing me to share my experience with you. You're the best. They got me thinking about our last session, and I'd love to have another session with you super soon."

Needless to say, this lovely client of mine went on to purchase my newest offering (which costs twice as much as her previous session), and we are meeting for her session tomorrow.

Since then, I have received tons of other beautiful responses from my other clients, and I now have badass testimonials on my website. THANK YOU for creating this template, and all the others that you've made. It's not only made it easy for me, but super fun and enjoyable to gather testimonials from my clients. " — Lauren, Healing Practitioner